Building in public for inbound recruiter DMs
The build-in-public cadence (Twitter/X + LinkedIn + blog) that turns shipped work into inbound recruiter DMs — the post formats that convert and the ones that don't.
Building in public for inbound recruiter DMs
Status: Outline — full guide coming soon. Get notified when it ships →
What this covers
- The 3-channel cadence (X, LinkedIn, blog) and why each does a different job
- The 5 post formats that actually produce inbound: demo loom, lessons learned, before/after, anti-pattern call-out, weekly progress
- Why "I'm learning X today" posts don't work
- The minimum-viable cadence (it's lower than you think) and the public-progress flywheel
Why this matters for Indian devs going remote
Outbound applying is slow and lossy. Inbound DMs from recruiters who already saw your work convert at 5-10x the rate. For Indian devs without strong campus or company networks, building in public is the cheapest way to manufacture inbound — every shipped weekend project is a recruiter touchpoint.
Outline
The 3-channel split
TODO — X for dev community / inbound, LinkedIn for recruiter pipeline, blog for SEO + interview prep.
The 5 post formats that convert
TODO — demo loom, lessons learned, before/after, anti-pattern, weekly progress. One example per format.
Posts that don't work
TODO — "started learning Rust today", motivational, generic news commentary, gratitude posts.
Minimum cadence
TODO — 2 X posts/week + 1 LinkedIn/week + 1 blog/month. The flywheel kicks in at week 8.
Common mistakes to avoid
- Posting only when you have something to "announce" (you'll post twice a year)
- Cross-posting the identical text to all 3 channels
- Engagement-bait threads — they attract followers, not recruiters
Templates / examples
TODO — a weekly content calendar template, 5 post format examples with real metrics, and a "what to post when you have nothing to post" idea list.
Related guides
- The 6 blog posts that make you look senior
- LinkedIn profile for the Forward Deployed Engineer positioning
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